Corporate headshots give you a professional outlook which can lead an employer opening your full profile for a closer look. Just to make yourselves aware, the average employer spends around 6 seconds looking at your resume. Powerful platforms like LinkedIn help employers sort through qualified candidates more efficiently than ever before. Pictures can still give a viewer a lot of information about you in a short period of time. Your potential boss is likely to invest time in your Linkedin profile if you have a corporate headshot.
More experienced professionals who have a more established ‘brand’ should also be making the most of this. Major companies spend lots of money and time on focus groups, surveys, and other market research methods. The purpose of this is to figure whether or not their logo and brand image aligns with their target market. Ideally, having a head-shot reflects what a potential employer expects to see from a professional in your field can also be important.
Conversely, mixing it up can also be a way to stand out from the crowd. If you are targeting a role in a firm that is looking for new ideas or is in a creative industry, then be creative with your photo. If it is clear, professional and most importantly aligns with the role you want and your desired personal image, then be imaginative. As a professional photography agency, we are more aware than most of the power an image can have. Therefore make sure you don’t miss the opportunity to make your professional profile or CV as good as it can be.